Factor investing strategies are gaining traction among investors seeking to enhance their portfolio returns. These strategies involve targeting specific characteristics or factors, such as value, size, profitability, momentum, or low volatility, which have historically outperformed the broader market. Let’s deep dive into each of these using global data to understand Can Factor Based Investing provide higher returns?

Quality Factor

Quality factor investing focuses on companies with strong financial fundamentals, which are more likely to generate sustainable long-term returns for investors and are less likely to experience sudden decrease in their earnings figures or face financial difficulties during economic crises.

Key Aspects of Quality Factor:

• Companies with high margins, low leverage, stable earnings, high asset turnover, consistent growth, and low specific risk

• Proven track record of success

• Clear competitive advantage in their industry

• Clear strategy for growth

• Strong management teams with strong governance

• Historically higher returns, especially in down markets

• Possible higher costs for high-quality companies

Quality premium has been very persistent between 1927 to 2015. However, it’s crucial to remember that high-quality companies may be more expensive to invest in, and their future performance is not guaranteed.

As such many investors opt to implement quality along with other factors such as value, to not overpay for the company. Using quality & value factors is also a characteristic trait followed by Warren Buffet in his investing style.

Momentum Factor

Momentum factor investing capitalizes on the market's tendency to underreact to positive news and overreact to negative news. Investors look for securities that have shown positive momentum in their price movements, expecting these securities to continue performing well in the short term.

Key Aspects of Momentum Factor:

• Considers securities that have recently performed well

• Requires a three month to one-year timeframe for examining past performance

• High turnover strategy that may incur high transaction costs

Momentum premium has been very persistent between 1927 to 2015. Despite significant evidence that the momentum premium exists and persists, getting the momentum strategy right is difficult due to the high portfolio churn and excess transaction costs leading to lower than expected returns.

Value Factor

Value factor investing is one of the most well-known factor premiums. It posits that cheaper companies i.e. value companies, tend to outperform growth companies over the long term. However, this strategy is more suitable for long-term investors due to periods of underperformance, especially when we look at the 2005 to 2015 period.

Key Aspects of Value Factor:

• Targets cheaper companies

• Suitable for long-term investors

• Explains stock performance from both a behavioral and risk perspective

Value premium has been persistent between 1927 to 2015 and chances of this strategy performing well increase as the investment horizon increases. From a risk perspective, value companies tend to outperform growth companies over time since value companies are riskier and hence have a higher discount rate than more stable companies. From a behavioural perspective, it relates to irrational exuberance i.e. where growth stocks are popular and favored by investors resulting in prices rising beyond their intrinsic value.

Small Cap Factor

Small cap factor investing focuses on small cap stocks, which tend to outperform large cap stocks over long periods. However, it's important to control for quality when investing in small cap stocks, as many can fail or go bankrupt.

Key Aspects of Small Cap Factor:

• Prioritizes small cap stocks

• Suitable for long-term investors

• Requires quality control, focusing on profitable and financially stable companies

Size premium has been persistent between 1927 to 2015 and chances of this strategy performing well increase as the investment horizon increases. Small cap stocks are inherently riskier as they are more prone to macroeconomic shocks, may go bankrupt, may have poor risk management/ corporate governance and other such issues. It is important to control for quality when using the small cap factor and focusing on those companies that have shown profitability, have financial stability and due diligence of corporate systems

Multi Factor Investing

Multi factor investing combines certain positively correlated factors to achieve higher expected returns, or negatively correlated factors for greater diversification.

Key Aspects of Multi Factor Investing:

• Combines different factors for increased returns or diversification

• May use funds designed to capture these multifactor premiums

Here’s a table showing the historical correlation of factors. Understanding these relationships can help investors implement multi-factor strategies effectively.

Factor investing strategies can offer an effective way to diversify your portfolio and enhance returns. However, like any investment strategy, they come with risks and should be used as part of a balanced, well-researched investment approach.

How have factors performed in the Indian context?

Here’s a brief overview of factor indices created by NSE for the period 1st April 2005 to 30th April 2022.

All factors, except value, have beaten the Nifty50. As explained earlier, factors experience cyclicality and as seen in the global research presented above along with NSE data, value hasn’t been performing well for the last 15+ years. However, over the last year or so the value factor has performed better.

From a volatility perspective all factors, except value, have lower risk than Nifty50. When we look at the low volatility factor, it has the lowest risk and has managed to outperform the Nifty50 over the 17 year period.

Explore Wright Research's Balanced Multifactor portfolio to understand how we have outperformed the index.